The synergy of marketing tools multiplies their effectiveness for business.
Makes a brand stronger
Integrated marketing campaigns increase the sales department’s conversion rate
Increases the conversion rate to requests
Represents the benefits of the applied strategy
A marketing strategy identifies your competitive advantages and determines the most effective promotional channels for you. It also calculates budgets for integrated marketing campaigns in the year ahead and shows how to develop your company, brand, and product no matter if it's a B2B or B2C segment.
We collect data and conceptualize how your product will be conveyed to and perceived by your audience.
We develop a marketing system and show you how to promote it in different ways for the coming year.
We set KPIs, calculate budgets, and determine ROMI. We also provide optimal and recommended plans.
Our strategy determines how effective our process is. It is important to correctly identify the benefits of your brand and the appropriate channels for its integrated marketing campaigns. In this way, your brand will quickly become more relevant and recognizable. On the flipside, promotion will be cost-effective and profitable.
While creating brand strategy, at Serenity Agency we also conduct market analyses that include: highlighting the advantages of the company, describing its positioning in the market, creating an identity and selecting platforms to present the new brand.
Through text and images, we express the values of the company and determine how to properly convey them.
We collect data and conceptualize how your product will be conveyed to and perceived by your audience.
We develop a name, sign, and other elements of corporate identity based on the positioning of your brand.
We determine channels of communication and design them according to your brand’s corporate identity.
We define topics for articles and publications, identify the experts among your employees, and select the right social networks and media for your business so we can reach your target audience.
We identify audience interests to effectively communicate brand values.
We choose various channels such as social media platforms and single out opinion leaders like bloggers and influencers with whom to share prepared topics and talking points about your company that they can communicate to their audience.
We create corporate identities for different content marketing channels. This makes the brand easily recognizable to its audience.
We create rubrics and content plans with an eye for synergy — each complete and enhance the other.
Your company is recognized and recommended when it has a strong brand. We develop a name and corporate identity, and shape its representation based on your positioning. We also prepare a brand identity manual for you.
We make your company and product recognizable at every touchpoint: website, advertising, business cards, and social media posts.
We show you how your brand identity will look on different mediums such as pens, letterheads, and product packages. We also create a manual for corporate identity use.
When we create brand names, taglines, and designs we are guided by your objectives and brand positioning, in addition to our integrated marketing approach — our solutions will help carry them out!
At Serenity we believe that a strong brand communicates the benefits envisaged in its marketing strategy, giving your audience a favorable impression of your company. This way, it’s easier for the company to promote itself — word of mouth spreads quickly and other communication channels become more effective. Meanwhile, your sales department receives positive feedback.
We use tools like social media and email marketing in addition to advertising campaigns. We significantly improve the impression your company gives off.
We expand your brand’s audience and increase its loyalty with the publication of useful content that gives tips and advice to its readers.
We gather your target audience into retargeting sheets. As a result, your audience becomes more responsive to advertising, bringing more conversions to sales.
People read your content and see that your brand is mentioned by popular media outlets and opinion leaders, increasing your company’s popularity and reputation.
We promote content on social media and curate the messages that get sent out to your customer base in order to create strong brand recognition among your target audience.
We increase brand awareness by publishing partnership materials on the media platforms your audience reads or watches.
One of the most effective ways to gain brand loyalty is to highlight your expertise through events.
We offer the creation and maintenance of robust and content-filled media channels (creating blogs, using portals, etc.) in order to build brand recognition and loyalty. As a result, you gain brand credibility so your customers only want to buy from you.
We convey your competitive advantages and increase your conversion rates into requests. Your website becomes a part of the design.
The central place for interacting with your audience.
Each of our websites convey their company's aims and competitive advantages to increase the conversion from visits to requests.
We integrate your website with CRM and analytics systems. This ensures that your customer base is segmented, which means that you can address each individual group directly. This way, you build more targeted and stronger connections with your audience base, and you don’t miss a single call or request from them.
We make all changes in the prototype stage and apply them before we start layout and design. This saves us time and our clients money.
We maximize the number of requests within a specified budget, with your first requests arriving in the first month of your promotional campaign. By focusing on sales, we continuously adjust the rates in your advertising account and use various services to automate advertising. We create content that makes people want to buy your product.
At Serenity Agency we increase how effective your promotion is by harmonizing it with your content marketing.
We use call tracking, cross-cutting analytics and dynamic reports to accurately determine the profitability of your promotion.
We use your brand identity to increase how effective your promotional strategies can be in addition to expanding your brand's audience.
Measurable promotion generates a flow of requests to the sales department and directly affects a company's profits. It also accumulates a digital audience, making the brand well-known.
We reduce application costs by making your company recognizable in search engines and social media. We create banners, publications and ads in a corporate style, and we make sure that only your target audience receives our advertising.
We increase offline and online sales and expand your brand's audience.
You receive the first applications immediately after the launch of the ad campaign. Then we optimize your advertising campaigns by reducing the cost of requests. To track effectiveness, we focus on sales and ROMI.
We identify, test, and expand the brand's target audience. We increase its recognition in diverse communication channels through our use of a unified design style. Recognition influences confidence and sales
Contextual advertising is viewed by users who’ve shown interest in your product in their search engines.
Targeted advertising communicates the benefits of the product and sparks a desire to buy and learn more about the company.
A wide-reaching tool that supports sales. Optimal for working with an already established demand for your product.
We increase sales and improve the impression your brand gives off. We speak the same language as your audience and create sustainable modes of communication.
Content marketing is promotion with a progressive increase in sales and requests.
We increase the effectiveness of promotion by creating synergy through content marketing.
People trust those who help solve their problems. We create useful content that increases brand loyalty.
It’s easier to sell once demand is established and an audience is loyal to your brand. This creates a synergy with other promotion channels and enables an integrated marketing approach that helps reduce the cost of sales.
Establishes a dialogue with the audience on social media. A large audience reach converts into requests and sales, and an increase in conversions due to competent moderation.
A way to reach interested people through useful content and sales. Perfect for online stores and attracting people to the blog on a company’s website.
We communicate with customers through chats and other channels. We write scripts and create bots that bring in additional requests.
We develop a strategy for SEO. We conduct technical audits and improve its usability to avoid search engine sanctions.
We optimize your website so that it comes up among the first in search results.
People see your website at the top of their search results and keyword queries. This increases their trust in the company, making them more likely to make a purchase.
We accumulate an audience from organic traffic and communicate with them using content marketing and advertising tools.
We directly increase company revenue and improve your customers’ experience. We combine integrated marketing with sales and automate employees' work through CRM. We reduce sales costs and combine CRM with analytics systems.
Integrated Marketing is the uniting and linking of all the forms of communication and messaging created for your company that were strategically and uniquely designed for it from different marketing angles. By doing this, even if your marketing angles are different, at the end of the day, they all work together harmoniously for the efficiency of the business.
Because you'd like to organize your marketing activities comprehensively: build a strategy, develop your brand, make promotion measurable (content, advertising, SEO), and improve your sales department.
Not exactly. If you already have a good marketing strategy and you know for sure that you only need a website or branding, you can just ask for that. Just don't forget about synergy!
Because at Serenity Agency we’ve been improving our clients’ marketing for 16 years. We’re here for you — happy to share our knowledge and international experience with our potential clients in both B2B and B2C segments.
Mostly, our marketing services are web-oriented, but we aren’t limited to the internet. For example, if we create a corporate identity we can adapt it for offline advertising channels.
Leave a request and we will contact you shortly to discuss your tasks.
Accountable to the client for the result. They set goals and lead a team. They also gather information about the company, its audience, and competitors.
Responsible for the quality of the products: website, advertising banners, and corporate identity.
Prioritizes work on the project. They set KPIs, plan ROMIs, and identify the most cost effective marketing channels.
Creates corporate identity, advertising banners, and designs social media. They also design the website.
Creates content strategy, manages social media, and initiates advertising. They also launch blogs and newsletters, and write content for the site.
Configures contextual, media-related, and targeted advertising. They also oversee the effectiveness of the advertising strategy and content.
Optimizes the website for search engines: writes technical requirements for designers, content marketers, and developers, and identifies technical errors.
Configures transparent analytics and outputs data from web analytics and call tracking systems into dynamic reports.
Makes a website according to the designer's layout and connects web analytics and call tracking with CRM. Creates mobile apps and internal services for the site.
Because we love marketing! We care about our clients' projects and put our hearts and souls into improving the marketing of their products and services.
We are open to new talent — we bring in the knowledge of independent experts, create teams of the best professionals from all over the world, and give our clients the best results.
Years of marketing experience
Employees
Local markets covered (China, UAE, Germany, USA, Spain, Switzerland, Luxembourg, France, Cyprus, Kazakhstan, Russia, and this is only the beginning)
